Ford is full of surprises — and the automaker is proving it with the reveal of the new Ford Ranger Raptor at a surprising venue: Gamescom, Europe’s largest video game convention.
Gamescom is a huge celebration in Cologne, Germany, and the perfect opportunity for major debuts. Although it’s primarily dedicated to celebrating the latest video games, Gamescom’s 350,000+ visitors make it a great place to give the new Ranger Raptor lots of attention.
There’s a specific reason why Ford chose the Ranger Raptor debut for Gamescom 2018: the new truck will appear in the newest Forza Horizon release, set to roll out October 2. Between two Ranger Raptor models at Ford’s booth, the automaker also invited visitors to experience its 4D racing simulator and eight immersive gaming pods.
“Since the Ford GT graced the cover of Forza Motorsport 6 in 2015, millions of gamers have driven Ford performance cars on Forza’s virtual roads, experiencing these impressive cars at their limits in Forza’s world-class simulation engine,” said Dan Greenawalt, creative director of the Forza Racing Franchise “Almost 700,000 unique Forza drivers already added the F-150 Raptor to their virtual garage, and there’s little doubt the Ranger Raptor will be just as coveted.”
We at Tropical Ford are excited to see the Ford Ranger Raptor finally debut publically, and can’t wait for it to arrive at our showroom. Contact us if you’d like to receive notice once the rugged truck becomes available.